Global Jam 2022

FRESHWORKS

Role: Lettering and Illustration

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NYC-Freshworks-Posters

CD: Mick Sutter
Director: Cate Newsom
Year: 2022
Link: Learn More

The team at Freshworks commissioned me to illustrate a collection of gig posters for their Global Jam events taking place around the globe. I was tasked with illustrating a total of 4 posters — one more generalized while the others focused on specific cities.

Freshworks-London-Poster-v1
Freshworks-General-Poster-2
Freshworks-NewYork-Poster
Freshworks-Bangalore-Poster
Freshworks-London-Poster-v2

An alternate “London” poster was drawn.

Freshworks-General-Poster-1

An alternate “general” tour poster was also drawn.

London-InUse
Bangalore-InUse

A unifying illustration style and color palette was used to keep each poster related to one another while being unique to each city.

NYC
Freshworks-London-Poster-Sketch

Original poster sketches

Freshworks-General-Poster
Freshworks-NewYork-Poster-Sketch

Process of the “general” tour poster. 11 hours in 30 seconds.

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