Newsprint 2023

THE WASHINGTON POST

Role: Illustration and Lettering

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AD: Emma Kumer
Year: 2023
Product Design: WaPo Team
Animation: WaPo Team
Link: Take the Quiz
Link: About Newsprint

The Washington Post and I worked together on a collection of 34 stickers for use in their year-end review product called Newsprint, but more colloquially known as “the Spotify Wrapped of the Washington Post”. Newsprint allows the WaPo subscribers to see their reading data reflected in a fun, and unique way.

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A few favorite sticker selects.

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Within the sticker collection contained 6 specific "Reader Types". These were the hero illustrations that are displayed at the end of your quiz based on the WaPo content you read and engage with.

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The 6 possible Reader Types.

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Collection of rough sticker sketches presented.

We worked together to explore possible texture and coloring treatments. Additionally, testing the best sticker border width and shadowing.

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Marker texture helped it feel more handmade but not quite the vibe.

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The simplicity here works nicely but it needs just a bit more depth.

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Bingo. That's the stuff.

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