Dept. of Mind Control
OATLY
Role: Lettering
* * *

AD: Jonas Kornhall
Producer: Erik Arheden
Year: 2021
Collaborating with Dunderville, I was asked to help illustrate a collection of Oatly-inspired words — in this case, one word over and over again. The content was then animated and put to work for a hypnotizing 15 second tv spot.

Final illustrated collection of “buy’s”

Final commercial animated by Dunderville
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