2022 Email Toolkit

SEATGEEK

Role: Illustration and Lettering

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ScottBiersack-Seatgeek-Stickers

AD: Alex McLeland
PM: Caitlin Shu
Year: 2022

The SeatGeek team expressed their desire for a collection of stickers. A handful that captured the essence of their core values and another handful that included some playful phrases and imagery, all for their internal team. I was then tasked with designing custom signage "containers" for usage with their diverse and ongoing email campaigns that they had planned for the entire year. 

SeatGeek-dont-do-bs-work
SeatGeek-play-long-ball
SeatGeek-Email-Campaigns
SeatGeek-StickerSketch-1

Original rough sticker sketches

SeatGeek-StickerSketch-2
SeatGeek-StickerSketch-3
seatgeek-numerals-stickers

I had the chance to draw up custom numerals along with some lil fruit stickers that the SeatGeek crew could swap in and out to create all kinds of possible discounts and promotions.

seatgeek-container-outdoorled

Varying elements drawn for each stage design.

seatgeek-container-jumbotron
SeatGeek-container1-TheaterMarquee

Original rough container sketches

SeatGeek-container2-Jumbotron
SeatGeek-container3-Scoreboard

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